13 Ways to Make Money on YouTube: Ads, Subscriptions, & More
YouTube has become a popular platform for content creators worldwide, offering opportunities to share videos, engage with audiences, and even generate income. With over 2 billion logged-in monthly users, YouTube provides a vast market for those looking to monetize their content. In this comprehensive guide, we will explore 13 ways to make money on YouTube, from advertising and subscriptions to merchandise and collaborations.
The YouTube Partner Program (YPP) is the primary way to monetize your content on YouTube. To be eligible for the program, you must meet certain requirements, including having at least 1,000 subscribers and 4,000 watch hours in the past 12 months. Once you’re accepted into the program, you can start earning money through various features.
a. Ad Revenue
Ad revenue is generated when viewers watch ads on your videos or click on them. YouTube offers several ad formats, such as display ads, overlay ads, skippable video ads, and non-skippable video ads. The revenue generated from these ads is shared between YouTube and the content creator, typically with the creator receiving 55% of the revenue.
b. Channel Memberships
Channel memberships allow your subscribers to pay a monthly fee to receive exclusive perks, such as custom badges, emojis, and access to members-only content. This feature is available to creators with at least 30,000 subscribers and provides a steady source of income.
c. Super Chat and Super Stickers
Super Chat and Super Stickers are features that enable viewers to pay a fee to have their messages or stickers highlighted during live chats on your channel. This feature is an excellent way to engage with your audience and generate additional income during live streams.
d. YouTube Premium Revenue
YouTube Premium is a subscription service that allows users to enjoy ad-free videos, access to YouTube Originals, and other benefits. As a content creator, you can earn a share of the revenue generated from YouTube Premium subscribers who watch your content.
Affiliate marketing involves promoting products or services and earning a commission for each sale made through your unique affiliate link. You can include affiliate links in your video descriptions, mention them in your videos, or create dedicated content, such as product reviews or tutorials. Popular affiliate programs include Amazon Associates, ClickBank, and Commission Junction.
Sponsored Content and Brand Partnerships
Working with brands on sponsored content and partnerships can be a lucrative way to make money on YouTube. Companies may pay you to create videos featuring their products or services, include their branding in your content, or mention them in a video. To attract brand partnerships, ensure your channel is professional, engaging, and relevant to the brands you wish to work with.
Crowdfunding and Donations
Crowdfunding platforms like Patreon, Ko-fi, and Buy Me a Coffee enable creators to receive financial support from their audience through monthly pledges or one-time donations. These platforms often offer various reward tiers, allowing you to provide exclusive content or perks to your supporters.
Sell Digital Products and Services
Selling digital products and services can be a profitable way to monetize your YouTube channel. Digital products include eBooks, software, templates, graphics, and more, which can be created and sold without the need for physical inventory or shipping. Consider creating digital products that align with your niche and audience interests.
Some popular digital products you can sell include:
a. eBooks and Guides: Write informational eBooks or guides related to your niche, and promote them through your YouTube videos. This can be an effective way to showcase your expertise and offer valuable content to your audience.
b. Stock Photos and Videos: If you’re a photographer or videographer, consider selling stock photos or video clips through platforms like Shutterstock, Adobe Stock, or your website.
c. Music and Sound Effects: Musicians and sound designers can create original music tracks, jingles, or sound effects to sell on platforms like AudioJungle or Pond5.
d. Software and Apps: If you’re skilled in programming, you can develop software, plugins, or mobile apps related to your niche and sell them through your YouTube channel or website.
e. Online Courses: Creating and selling online courses on platforms like Udemy, Teachable, or Skillshare is an excellent way to share your knowledge and expertise with your audience while generating income.
Online Courses and Educational Content
Creating online courses and educational content can be a lucrative way to monetize your YouTube channel. You can use your videos to showcase your expertise, provide valuable lessons, and drive traffic to your paid courses hosted on platforms like Udemy, Teachable, or Skillshare. By offering high-quality, engaging, and informative content, you can build a loyal audience and establish yourself as an authority in your niche.
Selling merchandise related to your channel is another popular way to generate income on YouTube. You can create custom merchandise, such as t-shirts, hoodies, hats, mugs, or stickers, featuring your logo, catchphrases, or unique designs. Platforms like Teespring, Printful, and Spreadshirt make it easy to design and sell merchandise without the need for inventory or shipping.
Licensing Your Content
Licensing your content allows other creators or businesses to use your videos for their projects in exchange for a fee. You can offer licenses for your content through platforms like VideoHive, Getty Images, or Storyblocks, or negotiate directly with interested parties. Make sure to protect your intellectual property by registering copyrights for your videos and including a licensing agreement in your video descriptions.
YouTube Channel Consultancy
As an experienced YouTuber, you can offer consultancy services to help other creators grow their channels and improve their content. This can include providing advice on video production, marketing, monetization strategies, and more. By offering personalized guidance and support, you can leverage your expertise to generate income while helping others succeed on the platform.
Live Streaming and Events
Hosting live streams or virtual events can provide additional income opportunities on YouTube. You can charge admission fees for exclusive live streams, workshops, or webinars, or generate revenue through Super Chat and Super Stickers during your live broadcasts. This approach not only allows you to monetize your content but also to engage with your audience in real-time and build a stronger community around your channel.
Collaborations with Other YouTubers
Collaborating with other YouTubers can help expand your audience and increase your earning potential. By partnering with creators in your niche or related fields, you can cross-promote each other’s channels, share ad revenue, or create and sell joint products or services. Collaborations can also lead to new content ideas, opportunities for networking, and increased visibility for your channel.
Utilizing YouTube Shorts
YouTube Shorts is a new feature that YouTube introduced in September 2020, which allows users to create and share short, 15 to 60-second vertical videos on the platform. This feature was designed to compete with other short-form video platforms like TikTok and Instagram Reels. YouTube Shorts enables creators to make content that is quick, engaging, and easily shareable.
Some of the key features of YouTube Shorts include:
Short video format: The maximum length for a YouTube Short is 60 seconds, allowing for quick and easily digestible content.
Vertical videos: Shorts are designed to be viewed on mobile devices, and the vertical video format caters to this audience.
Music library: YouTube Shorts provides creators with a library of licensed music and sound effects to use in their videos.
Creation tools: The Shorts camera in the YouTube app offers various editing tools, such as filters, text overlays, and speed controls, to help creators make engaging content.
Short shelf: YouTube displays Shorts in a dedicated section called the “Shorts shelf,” which can be found on the YouTube homepage and individual channels. This makes it easier for users to discover and watch Shorts.
Algorithm-driven discovery: Like other short-form video platforms, YouTube Shorts relies heavily on algorithms to surface content to viewers based on their interests and watch history.
Since its launch, YouTube Shorts has gained significant popularity among creators and viewers alike, providing a new way for users to consume and engage with content on the platform.
In conclusion, making money on YouTube as a digital nomad offers an exciting and flexible way to generate income while exploring the world. By leveraging the platform’s various monetization features, such as ads, channel memberships, and merchandise sales, digital nomads can create a sustainable income stream to support their lifestyle. Additionally, YouTube Shorts provides an opportunity to engage audiences with quick, captivating content that can lead to further growth and revenue.
As a digital nomad, it is essential to maintain consistency in content creation, develop a niche, and build a loyal audience to achieve long-term success. By embracing the power of YouTube and its features, digital nomads can turn their passion for travel and content creation into a rewarding and financially viable career.